First-party data Archives - Permutive https://permutive.com/resource-library/topics/first-party-data/ Audience Platform - Permutive - Grow your data revenues Tue, 15 Apr 2025 17:32:32 +0000 en-GB hourly 1 https://permutive.com/wp-content/uploads/2024/05/favicon.png First-party data Archives - Permutive https://permutive.com/resource-library/topics/first-party-data/ 32 32 POSSIBLE Conference & Expo https://permutive.com/resource-library/events/possible-miami-conference-expo-2025/ Fri, 11 Apr 2025 20:03:30 +0000 https://permutive.com/?post_type=event&p=13829 Our team will be on hand to show you how Permutive’s platform helps the buy-side maximize addressability, improve ROI, and future-proof their data strategy.

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]]> Data collaboration, reimagined https://permutive.com/resource-library/white-paper/data-collaboration-reimagined/ Fri, 11 Apr 2025 12:44:59 +0000 https://permutive.com/?p=13832 The post Data collaboration, reimagined appeared first on Permutive.

]]> Permutive named DMP Leader, Enterprise & Small business High Performer in G2 Spring 2025 Report https://permutive.com/resource-library/blog/g2-spring-2025-report/ Tue, 01 Apr 2025 16:22:38 +0000 https://permutive.com/?p=13794 The post Permutive named DMP Leader, Enterprise & Small business High Performer in G2 Spring 2025 Report appeared first on Permutive.

]]> How The Arena Group tackles programmatic challenges with Permutive https://permutive.com/resource-library/blog/how-the-arena-group-tackles-programmatic-challenges-with-permutive/ Mon, 09 Dec 2024 13:24:15 +0000 https://permutive.com/?p=12747 The post How The Arena Group tackles programmatic challenges with Permutive appeared first on Permutive.

]]> Sky’s cookieless revolution: Redefining media buying in partnership with Permutive https://permutive.com/resource-library/blog/skys-cookieless-revolution-redefining-media-buying-in-partnership-with-permutive/ Wed, 20 Nov 2024 11:26:31 +0000 https://permutive.com/?p=12693 Read the award-winning campaign in which Sky transformed its advertising approach by leveraging the cutting-edge capabilities of Permutive’s patented technology.

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]]> Unlocking first-party data success: Matthew Rance on Immediate’s journey with Permutive https://permutive.com/resource-library/blog/how-permutive-helped-immediate-gain-more-control-over-its-destiny-by-increasing-revenue-driven-by-first-party-data/ Tue, 08 Oct 2024 16:58:01 +0000 https://permutive.com/?p=12522 The post Unlocking first-party data success: Matthew Rance on Immediate’s journey with Permutive appeared first on Permutive.

]]> Bauer Media on utilising first-party data through Permutive’s Audience Activation Platform https://permutive.com/resource-library/blog/bauer-media-on-the-importance-of-utilising-first-party-data-through-permutives-audience-activation-platform/ Wed, 02 Oct 2024 09:59:12 +0000 https://permutive.com/?p=12516 The post Bauer Media on utilising first-party data through Permutive’s Audience Activation Platform appeared first on Permutive.

]]> Bauer Media Group https://permutive.com/resource-library/case-study/bauer-media-group/ Mon, 17 Jun 2024 17:20:22 +0000 https://permutive.com/?post_type=case-study&p=4440 How Bauer Media increased revenue by 75% with Permutive.

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]]> Revolutionising brand campaigns through data: Bauer Media’s innovative approach https://permutive.com/resource-library/events/revolutionising-brand-campaigns-through-data-bauer-medias-innovative-approach/ Wed, 12 Jun 2024 10:49:48 +0000 https://permutive.com/?post_type=event&p=4502 Watch this insightful webinar about Bauer Media’s transformative data journey. We explore how Bauer Media uses Permutive’s patented technology to solve key challenges for their advertisers, the importance of using unique insights to build long-lasting client relationships, and providing transparent and detailed post-campaign performance. Don’t miss this opportunity to understand how data can transform your audience engagement and revenue growth approach.

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]]> Maximising RFP win rate: Mastering audience planning with Permutive & Mail Metro Media https://permutive.com/resource-library/events/maximising-rfp-win-rate-mastering-audience-planning-with-permutive-mail-metro-media/ Wed, 15 May 2024 10:55:13 +0000 https://permutive.com/?post_type=event&p=4509 It is paramount to swiftly and precisely respond to advertiser demands. With Audience Planning, publishers can streamline their workflow, freeing valuable time to focus on cultivating high-value partnerships and delivering bespoke solutions.

Led by Permutive's experts in product and customers success, supported by our partner Mail Metro Media, this webinar equips you with the know-how to create a strategy that appeals to advertisers. Discover key insights into communicating with advertisers, optimising your effort across different briefs, and streamlining the process for maximum efficiency.

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