Blog Archives - Permutive https://permutive.com/resource-library/article-types/blog/ Audience Platform - Permutive - Grow your data revenues Tue, 10 Jun 2025 14:28:07 +0000 en-GB hourly 1 https://permutive.com/wp-content/uploads/2024/05/favicon.png Blog Archives - Permutive https://permutive.com/resource-library/article-types/blog/ 32 32 The Independent’s winning advertising strategy: Navigating targeting and data-driven growth https://permutive.com/resource-library/blog/the-independent-winning-advertising-strategy/ Tue, 10 Jun 2025 14:28:07 +0000 https://permutive.com/?p=14070 The post The Independent’s winning advertising strategy: Navigating targeting and data-driven growth appeared first on Permutive.

]]> Transcending signal loss: Insights from TelevisaUnivision’s data collaboration strategy https://permutive.com/resource-library/blog/transcending-signal-loss-insights-from-televisunivisions-data-collaboration-strategy/ Mon, 09 Jun 2025 13:53:48 +0000 https://permutive.com/?p=14059 The post Transcending signal loss: Insights from TelevisaUnivision’s data collaboration strategy appeared first on Permutive.

]]> Data Collaboration Reimagined: A Keynote Presentation by Co-founder & CEO Joe Root https://permutive.com/resource-library/blog/data-collaboration-reimagined-keynote-presentation/ Thu, 29 May 2025 08:21:10 +0000 https://permutive.com/?p=14041 The post Data Collaboration Reimagined: A Keynote Presentation by Co-founder & CEO Joe Root appeared first on Permutive.

]]> Permutive named DMP Leader, Enterprise & Small business High Performer in G2 Spring 2025 Report https://permutive.com/resource-library/blog/g2-spring-2025-report/ Tue, 01 Apr 2025 16:22:38 +0000 https://permutive.com/?p=13794 The post Permutive named DMP Leader, Enterprise & Small business High Performer in G2 Spring 2025 Report appeared first on Permutive.

]]> Data Clean Rooms, the Curation Era https://permutive.com/resource-library/blog/data-clean-rooms-the-curation-era/ Fri, 28 Mar 2025 17:50:53 +0000 https://permutive.com/?p=13678 The post Data Clean Rooms, the Curation Era appeared first on Permutive.

]]> Sky’s cookieless revolution: Redefining media buying in partnership with Permutive https://permutive.com/resource-library/blog/skys-cookieless-revolution-redefining-media-buying-in-partnership-with-permutive/ Wed, 20 Nov 2024 11:26:31 +0000 https://permutive.com/?p=12693 Read the award-winning campaign in which Sky transformed its advertising approach by leveraging the cutting-edge capabilities of Permutive’s patented technology.

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]]> Essential information following Google’s third-party cookie news https://permutive.com/resource-library/blog/essential-information-following-googles-third-party-cookie-news/ Wed, 24 Jul 2024 16:37:41 +0000 https://permutive.com/blog/?p=4551 To help our customers, prospects, and partners interpret Google’s news that it will no longer remove third-party cookies, here is our perspective—based on our knowledge of our customers and market trends—plus some essential information to share with your organisations.

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]]> Permutive successfully completes the 2024 SOC 2 and SOC 3 audits https://permutive.com/resource-library/blog/permutive-successfully-completes-the-2024-soc-2-and-soc-3-audits/ Wed, 03 Jul 2024 15:09:40 +0000 https://permutive.com/blog/?p=4541 The post Permutive successfully completes the 2024 SOC 2 and SOC 3 audits appeared first on Permutive.

]]> Shifting tides to direct-sold: The next evolution of Permutive https://permutive.com/resource-library/blog/shifting-tides-to-direct-sold-the-next-evolution-of-permutive/ Tue, 30 Jan 2024 14:35:29 +0000 https://permutive-staging.devcms.info/blog/?p=4357 Highlights and insights from our premiere of the next evolution of Permutive.

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]]> New Research: Framing the changing roles of the open marketplace, direct-sold and paths to profits https://permutive.com/resource-library/blog/new-research-framing-the-changing-roles-of-the-open-marketplace-direct-sold-and-paths-to-profits/ Tue, 28 Nov 2023 11:50:46 +0000 https://permutive-staging.devcms.info/blog/?p=4327 Digiday and Permutive surveyed publishers to find out how OMP and direct-sold are impacting publisher revenue.

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