Announcements Archives - Permutive https://permutive.com/resource-library/article-types/announcements/ Audience Platform - Permutive - Grow your data revenues Tue, 14 Jan 2025 13:08:57 +0000 en-GB hourly 1 https://permutive.com/wp-content/uploads/2024/05/favicon.png Announcements Archives - Permutive https://permutive.com/resource-library/article-types/announcements/ 32 32 Introducing Permutive Optimization: Transforming campaign performance through AI-powered insights https://permutive.com/resource-library/blog/introducing-permutive-optimization-transforming-campaign-performance-through-ai-powered-insights/ Tue, 14 Jan 2025 13:08:57 +0000 https://permutive.com/?p=12788 The post Introducing Permutive Optimization: Transforming campaign performance through AI-powered insights appeared first on Permutive.

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Permutive and Index Exchange expand partnership to unlock premium publisher audiences through first-party data curation https://permutive.com/resource-library/blog/permutive-and-index-exchange-expand-partnership-to-unlock-premium-publisher-audiences-through-first-party-data-curation/ Wed, 20 Nov 2024 11:23:01 +0000 https://permutive.com/?p=12703 Permutive has partnered with Index Exchange to maximize opportunities for advertisers to buy premium publisher inventory at scale.

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WINR and Permutive partner to tackle signal loss with the power of publisher first-party data https://permutive.com/resource-library/blog/winr-and-permutive-partner-to-tackle-signal-loss-with-the-power-of-publisher-first-party-data/ Tue, 12 Nov 2024 13:10:13 +0000 https://permutive.com/?p=12595 The post WINR and Permutive partner to tackle signal loss with the power of publisher first-party data appeared first on Permutive.

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Permutive named as a partner in Google’s curation offering https://permutive.com/resource-library/press/permutive-named-as-a-partner-in-googles-curation-offering/ Tue, 05 Nov 2024 16:52:30 +0000 https://permutive.com/?p=12587 Google’s announcement that it’s no longer getting rid of third-party cookies risks creating a false sense of security for publishers and advertisers alike, but let’s be clear: Nothing has changed.

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Permutive & Prohaska Consulting partner to supercharge data-driven revenue growth for publishers https://permutive.com/resource-library/press/permutive-prohaska-consulting-partner-to-supercharge-data-driven-revenue-growth-for-publishers/ Mon, 24 Jun 2024 14:43:39 +0000 https://permutive.com/?p=9515 This collaboration will offer access to an acclaimed data platform, winning commercial strategies, and expertise in data transformation, fuelling substantial growth for premium publishers and their advertisers.

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LiveScore partners with Permutive to kick off new audience data platform ahead of Euros 2024 https://permutive.com/resource-library/press/livescore-partners-with-permutive-to-kick-off-new-audience-data-platform-ahead-of-euros-2024/ Thu, 18 Apr 2024 10:54:50 +0000 https://permutive-staging.devcms.info/blog/?p=4409 LiveScore, the global sports media business, launches 'OnTarget’, a future-proof solution for accessing reliable and robust first-party audience segments, in partnership with Permutive.

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How publishers are coping with an online advertising revolution https://permutive.com/resource-library/press/how-publishers-are-coping-with-an-online-advertising-revolution/ Tue, 16 Apr 2024 11:25:12 +0000 https://permutive-staging.devcms.info/blog/?p=4407 Permutive, Bauer Media Group and Future share their view on the path forward for publishers and advertisers post-cookie.

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Permutive & Bauer Media shortlisted for Campaign Tech Awards 2024 for Best Use of Data https://permutive.com/resource-library/press/permutive-bauer-media-shortlisted-for-campaign-tech-awards-2024-for-best-use-of-data/ Fri, 12 Apr 2024 11:28:58 +0000 https://permutive-staging.devcms.info/blog/?p=4394 Permutive & Bauer Media made the shortlist in the Campaign Tech Awards 2024 for revolutionising brand campaigns through data.

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Permutive announces strategic European hires https://permutive.com/resource-library/press/permutive-announces-strategic-european-hires/ Thu, 11 Apr 2024 11:29:51 +0000 https://permutive-staging.devcms.info/blog/?p=4397 Pivotal hires for southern Europe and France at Permutive supercharge publishers' ability to capitalise on the direct-sold opportunity.

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Permutive named a finalist in the Digiday Awards Europe alongside Les Echos-Le Parisien for best adtech platform and best first-party data strategy https://permutive.com/resource-library/press/permutive-named-a-finalist-in-the-digiday-awards-europe-alongside-les-echos-le-parisien-for-best-adtech-platform-and-best-first-party-data-strategy/ Thu, 15 Feb 2024 09:31:56 +0000 https://permutive-staging.devcms.info/blog/?p=4388 This year’s Digiday Awards Europe finalists centered on tech innovations, collaborations, and compelling narratives.

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